Smart Ways For Smart Checkouts For eCommerce Stores
Every eCommerce merchant shares the same end goal: to boost revenue. But do you know the most important metric that boosts revenue? It is the conversion rate at the checkout process. This is the page where actual conversion happens, and if you fail to satisfy here, you almost lose thousands of dollars. Even a 1% increase in the conversion rate, results in the addition of thousands of dollars to your business. It would be surprising to know that 68.07% of cart abandonment occurs while shopping online! Today, people are comfortable spending $1.2 million every 30 seconds for shopping online without completing the checkout. A bitter experience at the checkout process is the story of every eCommerce store and also the main reason for cart-abandonment. This content is the ladder to streamline the checkout process. Know, how? Collect and verify Address: It is of vital importance to verify the customers’ addresses. If the merchant makes even a single typographic error in menti...